Briot-WECO USA's National Sales Meeting Focuses on Customer Loyalty

Alpharetta, GA. Briot-WECO USA, a leading manufacturer of lab finishing equipment, held its 2005 National Sales Meeting in January in Alpharetta, GA. Over 50 employees participated in the event that focused on 2004 successes and 2005 strategies designed to accelerate the company's leadership position in the lab equipment marketplace. The theme of the meeting was Building Customer Loyalty. "Our entire organization is very focused on partnering with our customers, exceeding their expectations, and helping them grow their business," said Tim Aiken, Briot-WECO USA's Vice President of Sales and Marketing. In addition to departmental presentations, the meeting included sales and technical training sessions and team-building events. At an awards banquet held to recognize employees for their 2004 achievements, Western region sales manager Abel Tom Brown received the company's Top Sales Award.
Noted Briot-WECO USA president Bret Davis, "The meeting underscored our total commitment to achieving new levels of excellence in all areas of the company. I'm excited about the opportunities ahead to continue to set industry standards for new product innovations, equipment sales and customer support."

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